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Our White Line
Introducing an emerging awareness initiative inspired by the shared space between cyclists and drivers — and the responsibility we all have to protect lives on the road.
about
About
Our White Line begins with a simple idea: that the thin line separating cyclists and vehicles on our roads represents both risk and responsibility.
Every year in Ontario, lives are changed — or lost — due to preventable road incidents.
We believe awareness saves lives.
This initiative marks the first step in building greater respect, education, and shared responsibility between road users.
Our White Line is just beginning — but meaningful change always starts somewhere.

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Follow the early journey of Our White Line and receive occasional updates as this awareness initiative grows.
We respect your privacy and will never sell your information
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